The Less Cleansing Clay is a spa-quality cleansing clay from the Moroccan Atlas Mountains. It features a unique microstructure and absorbency and cleanses thoroughly without drying out the skin. For soft and balanced skin.

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Soaps, shower gels and shampoos—like detergents and household cleaners—clean with surfactants. Surfactants are substances that dissolve dirt and fats by breaking up their surface tension. However, surfactants also attack the fragile skin barrier, as it also consists of lipids. The skin then loses its natural self-protection, which causes the skin's moisture to evaporate and bacteria to penetrate the skin.

Cleansing with Less works in a fundamentally different way. Instead of breaking up pollutants and fats, they are absorbed. Mixed with water and applied to the skin, the particles of the Less Cleansing Clay powerfully bind impurities, toxins and excess fats, while leaving intact the delicate skin barrier. The result is soft and deeply cleansed skin that is not disturbed in its natural function as a moisture reservoir and protective shield.

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1. Fill a shallow bowl with 1–2 scoops of Less Cleansing Clay and add twice the amount of hot water.
2. Without stirring, let the mixture cool and swell for 3 minutes, then apply to wet skin. Spare eyes and lips.
3. After a short application time of 2–4 minutes, rinse off with plenty of water. Enjoy cleansed, soft, and refined skin.

The Less cleansing routine is perfected by a selection of meticulously designed and precisely manufactured accessories.

Less Cleansing Clay is stored in the Less Container, made in Japan from an iron-rich clay. When fired, the red clay transforms into a contemplative dark grey. As the color emerges entirely from the material itself—without paint or glaze—it possesses a unique depth that subtly shifts with the light. The Less Container combines functionality with artisanal beauty and traditional craft.

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The Less Cleansing Clay and water are portioned and mixed with the Less Scoop and the Less Bowl. Scoop and bowl are made of polished stainless steel and hold just the right amount of Less Cleansing Clay and water. They are manufactured with the highest precision in Solingen, a German city known worldwide for its exceptional stainless-steel craftsmanship.

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